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April 18, 2014

Love, e-Merican Style!

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by Ron Daly

Loveemerican

Ahh, love. There's nothing like it in the world. Boy meets girl, boy loses girl, boy goes online to find a new girl, boy meets girl online, boy marries girl online, boy decides it was a doomed relationship from the start and gets divorced online...

Tale as old as time.

"BUT WAIT!" you cry, "You can't get married online, and you certainly can't get divorced online."

Well, I'm here to prove you wrong. Welcome to: 

LOVE, e-MERICAN STYLE! (You can write your own fancy theme music in your head.)

Americans are living their lives online, there's no two ways about it. It takes a certain degree of Internet obsession not only to date online (through eHarmony, Match.com, or any of the dating apps out there), but to get married online. 

There are only a few states in which you can be legally married online, but the posibility exists. A little money, a little wi-fi, an officiant and a Skype-kiss and bing bang boom...you're married. Typically this happens for religious reasons or for troops stationed overseas, but imagine what will happen when the e-Dating set gets hold of this idea. No muss, no fuss, and a heck of a lot cheaper than an actual wedding? It's a great idea. And all your registries can be on Amazon...

So you already took the plunge and it's five years later. The bloom is off the rose. Your once fiery passion you celebrated over the glow of your iPhone has fizzled. What do you do? Well, you already got an online marriage...maybe you need an online divorce.

WeVorce is a San Francisco-based startup that focuses on speeding unhappy couples through the divorce process. Run by a divorced husband/wife couple (no, this isn't The Onion, this is a real company), the goal is to save couples time, money, and the acrimony that often comes with a drawn-out court battle. 

"The average cost of a divorce in this country is $27,000. The average cost of Wevorce is $10,000," according to [Michelle] Crosby[, Founder and CEO]."

WeVorce is already helping couples who are seeking to separate. If Crosby's math is correct and a couple really does get divorced every thirteen seconds in this country, the company will surely see a steady stream of clients in the future.

Tie the Knot? Cut the Knot? Why Not?

I know I'm poking fun, but let me play Devil's Advocate here for just a minute. Let's say you really do want to get married online. If you have witnesses on either end and live where a wedding of that nature can happen, why not? Let's say you want to get divorced but you don't have a ton of money and you don't want to make it a huge production that upsets your family more than needed. Well, why not?

Why not just make it happen online?

It's the drum I've been beating for fourteen years now. If you can make things more efficient and less painful through digital means,  why wouldn't you? Sure, a big, fancy wedding is more fun than an online wedding. But if it's not practical or you don't really want it, why not go online? If you just want to break up and go on with your lives, why not use an online divorce service? If you want to do your banking simply or examine your finances or save your important files, why not use eServices to get it all done?

It's only when we accept that we don't have to have physical contact for these things that we start to overcome our sentimental attachment to the excess associated with them. We get more done and move on with our lives. And that, my friends, is...

LOVE, e-MERICAN STYLE!

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